I'm Dev Mishra — founder of Famesroot Management, one of India's leading influencer marketing agencies. Since 2016, I've been at the intersection of creators, brands, and culture — building businesses that last.
I'm Dev Mishra — entrepreneur, investor, and founder based out of India. My journey started long before Famesroot. Growing up with an obsession for business and an eye for opportunity, I knew early on that the traditional path wasn't for me.
In 2016, I founded Famesroot Management with zero external funding and a clear vision: to build India's most creator-first influencer marketing agency. A decade later, we work with 1,000+ verified creators and 100+ brand clients — and we've been profitable since day one.
Beyond Famesroot, I've built Sanatan Vastra — a culturally rooted clothing brand with over 100,000 Instagram followers — and acquired Hungry Eagle, a premium gym apparel brand. I also run Bizroot and the Million Dollar Company Series, founder-led content properties for India's next generation of entrepreneurs.
My approach to business is simple: build things that genuinely matter, move fast with integrity, and never lose sight of the people you serve — whether that's creators, brands, or customers.
I survived India's TikTok ban, pivoted when others panicked, and came out stronger. Famesroot holds a direct TikTok India platform partnership and continues to lead on every emerging platform. Adaptability isn't a strategy — it's a mindset.
When I'm not building, I'm investing, mentoring, or working on my personal brand to inspire the next wave of Indian founders. I believe India's creator economy is just getting started — and the best is yet to come.
Founded in 2016, Famesroot Management is one of India's leading influencer marketing agencies. We bridge the gap between brands and creators — delivering campaigns that are authentic, data-driven, and results-oriented.
We work across entertainment, fashion, beauty, D2C, FMCG, fintech, and gaming categories. Our proprietary AQS (Authenticity Quality Score) system ensures every creator in our network is verified for genuine engagement and audience quality.
From mega OTT campaigns to intimate micro-influencer activations, Famesroot has the network, technology, and expertise to deliver at every scale.
Each venture is built with purpose — from the creator economy to culture to fitness.
Campaigns that moved the needle — from OTT giants to D2C disruptors.
Open to brand partnerships, collaborations, and investment conversations.
Reach out — let's make it happen.